Founded in 1911 as a small factory in Harlem, Manhattan, NYC by Max Long. Retail store at 153 West 72nd, opened by second generation Harry in 1936. Harry moved the store down the block to 121 in 1962, where it is today. Bob (third) generation is still on his first job since 1963. Bob’s wife, Judie, started in 1983. Their daughter, Terri (fourth generation), came into the business in 1997. Terri operates the store today, with Bob and Judie in active supporting roles.
We’ve moved to 1220 3rd Avenue (between 70th & 71st) from our at 121 West 72nd Street, New York City. Public transportation is near our door. The M101 and M103 busses stops on our block. Coming from our old West Side location just take the M72 across town to 3rd Ave and walk down a block and a half.
Subway service includes the 6 line to 68th and Lexington, plus the Q to 72nd Street. There is on-street metered parking on our block.
Beds can be ordered from anywhere, but finding the elusive great night’s sleep seems to be best by personal experience. We try to make the experience comfortable and pleasant, resulting in positive memories and a blissful night’s sleep. Our non-commissioned, knowledgeable, experienced staff will guide you to the right bed for your back and your budget. Nothing makes us happier than customers coming back to tell us how comfortable they are sleeping, every single night.
Local and New York Metropolitan area deliveries are made by our own trucks staffed by our own trained employees. We will deliver and set up your new bed, always being respectful of your home and if desired, take the old bed to the refuse area on the property. We deliver Monday through Friday, choice of Morning or Afternoon time window. Saturdays can be arranged. Deliveries within the USA are via Long’s approved white glove services, brought into the home and set up in the desired room. International Deliveries are via approved forwarders. The forwarders can arrange for in-home delivery and set up, or deliver to a customer’s receiver or warehouse for pick up.